Meeting/Event Information
PRSA Central Iowa Jan. 22 Luncheon: The Evolution of 80/35's Social Media

January 22, 2015
11:00 AM - 12:30 PM
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Drake University Old Main - Levitt Hall
2507 University Ave
Des Moines, IA 50311
http://www.drake.edu
Directions
The Evolution of 80/35's Social Media
Reaching audiences via social media has been an integral component of the 80/35 music festival's marketing strategy since it's launch in 2008. Everything from the early days with MySpace to future plans with Snapchat, Jill Haverkamp, owner of On Pitch, will share how 80/35 stays current on the latest social media trends to engage and expand their reach. Jill will provide insight into the evolution of 80/35's social media efforts, as well as an in depth look at the festival's processes for managing all of their social platforms.
About Jill Haverkamp
Jill Haverkamp has more than 10 years of marketing and communications experience. She received her bachelor’s degree from Columbia College Chicago in marketing communication and public relations. Upon moving back to her hometown of Des Moines, Jill began working for one of Iowa’s largest marketing agencies, The Integer Group. A longtime passion for marketing and creativity led Jill to launch On Pitch in 2010. She’s well-versed in media relations, social media, traditional communications, project management, and planning. Her business strategy is simple: collaborate with you to find your brand angle and story. Tell that story to your consumers. Raise your brand’s awareness to amplify sales. And ultimately, introduce others to the thrill of discovering something great, so they keep coming back for more.
Tickets
$20.00 Member Ticket
$25.00 after 11:45 pm January 16
$30.00 Guest Ticket
$35.00 after 11:45 pm January 16
$10.00 Student Ticket
$15.00 after 11:45 pm January 16
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